CIAO CHILLING: A Fresh Wave of Innovation for RYO Smokers

CIAO is the brand of lighters and smoking items created by ITAGENCY, always characterized by a high rate of innovation and refined design.

From October, the CIAO product catalog expands with a brand new range of accessories grouped under the brand CIAO CHILLING, a way to identify all products specifically aimed at rolling tobacco smokers, with a focus on the recreational consumption segment.

The already extensive range of CIAO products is complemented by new items that will certainly stand out in your tobacconist shop for the quality of materials, unique design, and high rate of innovation. The new CIAO CHILLING line offers a complete range of products dedicated to the recreational consumer, resulting from in-depth market research that allowed us to implement small innovations in relatively simple products, making them unique and distinctive.

Some examples are the typical trays used to hold rolling material, which feature a small “slide” in the lower left corner to facilitate transferring tobacco from the tray to the paper without waste.

Or the beautiful grinders that also serve as airtight jars, enriched with colorful and psychedelic designs. Also noteworthy are the three-compartment grinders made of recycled plastic, complete with a pollen-catching screen.

The most unique and innovative item in the entire range is the new CIAO ROLLING KIT, a tray equipped with a “table” structure that makes it perfect for filling cones, a specific category of rolling paper that is rapidly growing in Italy as it makes the act of rolling easier without the need to close the paper with saliva.

The tray includes a set of accessories in the package, from cone holders to a handy spatula, making this item even more appealing to the target audience.

We recommend displaying one in your tobacconist shop so that consumers can quickly understand its use and key features.

With the new CIAO CHILLING product line, the “made in ITAGENCY” accessory brand further establishes itself in the smoking items sector and takes a decisive step forward to win over a segment of consumers in the growing recreational sector.